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Saturday, July 5, 2014

MUET July 2014 Report Writing Sample Answer

In general, the academic essay question for July 2014 was difficult but luckily the report writing question was a clone of a question that came out in the past (about radio stations and the promotional activities they did, if I remember correctly). Therefore, it is hoped that many people will gain some marks here even if their essays were less than perfect.

A) Title
B) Introduction sentence.
(What are the stimuli?)
C) Overview/Trend 
(What is the most outstanding idea that LINKS all stimuli?)
D) Key Features 
(Most outstanding features as opposed to listing down the obvious features)
E) Conclusion sentence.
(Similar to Overview but just written from a different angle.)

Based on the format given, you could easily write 150 - 200 words.

Question: 
Study the chart and table below. Using only the information provided, analyse the sales of three fast food outlets in the first quarter of 2012. In your answer, you are to link the information presented in both visuals. You should write a report withing 150 - 200 words. 



A) Title: 
Sales of Three Fast Food Outlets in the First Quarter of 2012

B) Introduction:
The stimuli present a line graph on the sales of three fast food outlets in the first quarter of 2012 and a table on their promotional activities. 

C) Overview/Trend:
In general, the sales of fast food outlets increases in direct relation with the amount of promotional activities. 
OR
In general, Ken Burger recorded the highest amount of sales especially when they carried out promotional acitivities.  

D) Key features:
ANALYSIS (within each stimulus)

LINE GRAPH:
* According the the line graph, among the three fast food outlets, Ken Burger is the most popular choice followed by Mario Pizza and Ray's Fish & Chips. 
* The highest recorded sales was by Ken Burger in April as it rose sharply from RM3000 to more than RM4000 in sales. 
* Sales for Ken Burger dipped between February and March to an all time low of below RM1900.
* Mario Pizza achieved its highest sales of RM1500 between February and March before dropping to less than RM500 at the end of April.
* Ray's Fish & Chips was the least popular among the three fast food outlets selling less than RM500 for all four months. 

TABLE: 
* Ken Burger and Mario Pizza both carried out two promotional activities in the first quarter of 2012. 
* Ray's Fish & Chips carried out the least number of promotional activities which was to give a free drink in March. 

SYNTHESIS (Linking between stimuli)
* Ken Burger's sales increased when they carried out promotional activities in January (free drink) and April (gift voucher) whereas sales dipped when no promotions were carried out. 
*Similarly, Maria Pizza's sales also increased in February and March due to the two promo activities they held during that period. 
* Ray's Fish & Chips  had poor sales throughout the first quarter as they rarely had promotional activities. 
* Furthermore, Ray's Fish & Chips only offered a free drink in March and this resulted in only a slight increase in sales. 
(A friend kindly explained that my synthesis examples are not accurate because it lacks data so here are the examples given. Thanks a million to helpful people who are willing to share, otherwise we will keep groping in the dark!) 

"As for the Synthesis, just add in the data into the sentence as u hv done for the Analysis. When u link the visuals u have to do it with the data....For example,
1. (Among the 3 outlets), KB had the highest sales from January to April ranging from around RM1900 when it offered a 50% discount on (the) next item in March and RM4200 in April, when it gave away Gift Vouchers. 
2. In (the beginning of) January, Free drink by KB raked in the highest sales of RM2500 while RFC saw its lowest sales of RM350 as it had offered nothing
3. The highest sales of MP were in mid-Feb (RM1550) when it gave 50% discount on next item while its lowest (sales) were towards/at the end of April (RM380/RM400) when no activities were promoted."


E) Conclusion:
In conclusion, attractive promotional activities organised by fast food outlets can positively affect their sales. 
OR
In conclusion, fast food outlets sales are boosted when they carry out promotional activities which are attractive to customers such as offering gift vouchers or discounts. 

Basically, as I have mentioned before, a high band answer will have more synthesis than analysis because it is stated very clearly in the instructions/rubrics that you should ANALYSE the results of the survey and LINK the information presented in the two visuals. You will still get marks if you analysed the visuals correctly, but if you were to relate the data using a month to month explanation this would not award you many marks as you are merely stating the features. Therefore, a good MUET student would be able to identify which points ARE THE MOST OUTSTANDING ideas you can get from LINKING the visuals rather than merely retelling the data which everyone can see for themselves. I do hope you know the difference between FEATURES and KEY FEATURES by now.

Therefore, teachers, the challenge is for you to make students realise the difference between Key Features vs Features and Analysis vs Synthesis. Easier said than done,right?! Hence the need for higher critical thinking skills.

So, does anyone want to submit a sample answer for this report? Good luck!


21 comments:

  1. I was so careless! I wrote only 120+ words as I din't look at the instruction and I remember wrongly T.T
    Miss Audrey, is it straight away pull down my TS to band2?

    ReplyDelete
  2. Yes, you're right. This is a clone of the question that came out in MUET Mid-Year 2010 - visits to music websites (bar chart) and promotional activities that were carried out (table).

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  3. Mdm Audrey, this is my sample report... http://intoherworldofteaching.wordpress.com/2014/07/06/muet-8004j-question-1/ Any comments? Appreciate your feedback and pointers...

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  4. Dear Miss Audrey,

    SYNTHESIS (Linking between stimuli)
    Ken Burger's sales increased when they carried out promotional activities in January (free drink) and April (gift voucher) whereas sales dipped when no promotions were carried out.

    It seems that there is no data in the SYNTHESIS. Is it okay?

    ReplyDelete
    Replies
    1. (A friend kindly explained that my synthesis examples are not accurate because it lacks data so here are the examples given. Thanks a million to helpful people who are willing to share, otherwise we will keep groping in the dark!)

      "As for the Synthesis, just add in the data into the sentence as u hv done for the Analysis. When u link the visuals u have to do it with the data....For example,
      1. (Among the 3 outlets), KB had the highest sales from January to April ranging from around RM1900 when it offered a 50% discount on (the) next item in March and RM4200 in April, when it gave away Gift Vouchers.
      2. In (the beginning of) January, Free drink by KB raked in the highest sales of RM2500 while RFC saw its lowest sales of RM350 as it had offered nothing
      3. The highest sales of MP were in mid-Feb (RM1550) when it gave 50% discount on next item while its lowest (sales) were towards/at the end of April (RM380/RM400) when no activities were promoted."

      Delete
    2. Thanks Miss Audrey :)

      Delete
  5. Thnks madam fr this useful post.. Anyway whoever wnt to try shaklee supplement cn contct me .. Visit my blog grabshaklee.blogspot.com ��

    ReplyDelete
  6. Dear Miss,
    finally i getting band 3, i had read and learnt information from your blog, i'll keep on trying, thank you very much :)

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  7. This comment has been removed by the author.

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  8. Well, it's really a very good sample for writing report and if someone confused about writing reports then they can look at this to get an idea about writing report as it may sure help in writing reports.

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  9. Ma'am, can I replace the word 'rose sharply' with rocketed???

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  10. hello miss, i'm having my muet exam soon and was just wondering whether to write my answer in a point(like urs) or paragraph form

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    Replies
    1. u don't have to ask. obviously it has to be in paragraph form.

      Delete
  11. madam, im copy this essay to guide me in muet test, thank u

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  12. Mdm. Audrey, I'd like to ask your permission to copy down this article for my reference.

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  13. pls send me answer for reading march 16

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  14. Thank you so much for the sample answer.

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  15. Arent the title supposed to be a combine between the chart and table? As I would do "The Sales and Promotional Activities of Three Fast Food Outlet in the First Quarter in 2012"?

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  16. mdm audrey, can i know how many paragraphs should we write for this question?

    ReplyDelete